last week Google announced on Google+ about released update for app AdWords on mobile platforms Android and IOS. I wonder what Android version is actually updated last week, but the IOS version was updated a month ago – in September 2016.
In any case, the update for Android includes:
- favourites. Access AdWords accounts is faster due to the possibility to mention the most important and frequently used accounts in the account.
- Alerts. Receive important alerts about the status of your ads, budget and billing for all your active accounts.
- Search and filter. Able to search and filter your accounts for specific campaigns, ad groups or keywords by which you can quickly navigate to the areas you need.
- an Indicator of quality. Use the column “quality score” of your keywords, in order to evaluate the quality of ads and landing pages.
- Enhanced text ads. View performance statistics for your extended the text ads.
Update the IOS version include:
- account Manager. Easily manage your accounts using the accounts Manager (previously “My client center”).
- Alerts. Receive important alerts about the status of your ads, budget and billing for all your active accounts.
- an Indicator of quality. Use the column “quality score” of your keywords, in order to evaluate the quality of ads and landing pages.
- Enhanced text ads. View performance statistics for your extended the text ads.
Discussion on Google+
Source: Search Engine Roundtable
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