June 13, 2013, 14:33 |
launched mobile loyalty platform Starcard application for iOS devices and Android. Final
platform for creating loyalty programs Starcard launched a mobile app for iOS and Android. Now, users need a smartphone to take advantage of customer loyalty programs in more than a hundred places in the city – partners Starcard.Prilozhenie serves as a single card in all the partner institutions of the system, and in function replaces the physical map Starcard.
mobile application will prompt the next place where the system is used Starcard and where the user can retrieve a bonus from the institution. Personal account in the application contains information about all the places where the user is, the number of points accumulated, and what gifts and free services await him there.
« This is the first mobile application platform loyalty to the Russian market. The advantage is, that it eliminates the stack of loyalty cards in your wallet, – commented CEO Anatoly project Marin . – Starcard-application is suitable for those who wish to receive for their loyalty particular establishments pleasant surprises, and it wants to do without the cumbersome procedures, like filling long forms, which give the right to the next card, or a collection of stickers that allow get Chinese blanket or pan ».
The company is planning – the development of mobile applications and the expansion of its functionality. Soon it will display information about promotions and special offers at nearby institutions, and users will be able to post reviews of the application through their work. Also, work on mobile versions for other operating systems. In addition, the service Starcard intends to run its own shares, games and contests with prizes and gifts for the users.
To use Starcard-app in the store or coffee shop, the visitor must bring a mobile device with a QR-code virtual map on the screen to a special iPad-terminal next to the cash register. This allows you to register your purchase, receive points on your personal account and find out what kind of gifts and bonuses are waiting for him at the institution.
About the company:
Group “Loyalty systems” on the market loyalty since 2010 and offers a unique technological solutions for businesses in attracting and retaining customers, and customer data analytics. At the moment it consists of ShopPoints and Starcard – professional service providers loyalty.
Starcard – Russia’s only SaaS-ready platform for small and medium businesses, which allows to launch its own loyalty program for the day at the capabilities of the system used by large retailers. It provides an unparalleled software development, as well as modern infrastructure-based cloud services and the iPad, on which every company can in the shortest possible time to build their own effective loyalty program. Efficient and cost-effective solution for companies in the segments of HoReCa, services, entertainment and retail trade can seriously increase the percentage of repeat purchases, and analyze data on the buying behavior of a point for further marketing. Team Starcard – professionals in the field of e-commerce and marketing, behind which work in Groupon, Deutsche bank, Unilever, Monitor Group, MTS, “Sitronics”. Among the company’s customers – known chain restaurants, beauty salons and services.