Google is half reduced in Russia, the minimum price of applications for devices on Android, according to the portal Techcrunch.
The new minimum price is 15 rubles, earlier it was 30 rubles.
The cost of programs counted for another 16 countries in the emerging markets. Among them – Brazil, Hungary, Poland, Saudi Arabia, Thailand, Turkey, Ukraine and Vietnam. Not all price reduced by 50 percent – for example, in Colombia, the discount was 60 percent and in Vietnam – 71 percent.
According to Google, the company has taken this step to the creators of the applications have been free to choose the price. “Depending on market buying behavior varies greatly, so we have revised pricing Google Play some markets to better meet local realities,” – said in a statement.
In November 2014, Google has allowed developers of China to sell their applications in foreign markets, in China Google Play remains banned.
Android is the most popular operating system for mobile devices. It is installed on more than one billion gadgets.